Grounding (live web lookup)

Grounding is when an AI tool looks things up on the live web, or in a search index, before it writes an answer, instead of relying only on what it learned in training.

In short

Grounded answers can change within weeks of your site or listings changing. Answers from training data change only when the model is updated. That is why some fixes show up fast and others take months.

An example

Perplexity and ChatGPT search read current pages when they answer, so a corrected service area can appear soon after the pages are recrawled.

Related terms

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